Marketing

Meningkatkan Profit melalui Consumer Insight

consumer insight

Untuk mengembangkan dan meluncurkan sebuah brand, seorang brand marketer membutuhkan consumer insight untuk mengetahui serta menyusun segmentasi, target dan positioning yang tepat sasaran. Oleh sebab itu, dibutuhkan kumpulan data yang menganalisis bagaimana cara target konsumen
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Tips for Optimizing Content Marketing Strategies

content marketing strategy

The advancement of digital marketing has made the content marketing become increasingly important. However, many marketers underestimate strategy in applying content marketing while it is actually imperative to implement strategies. You should at least think
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The Importance of Measuring Customer Satisfaction

kepuasan pelanggan

In today’s business condition where the competition level is high, the product and service differentiation is also high, the customer satisfaction and loyalty become very crucial. For a company, customer satisfaction and loyalty are very
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